This year will be remembered for a long time. FIBA ​​filled it so full that fans barely had time to switch between arenas – from Asia to Europe, from Africa to America.

Tense finals, crucial minutes, matches where victory was decided in the final seconds. These aren’t just beautiful shots in a highlight reel. They’re living proof: big basketball attracts millions.

FIBA tournaments in 2025 attracted record-breaking online audiences. Broadcasts were watched live from dozens of countries, with stands buzzing and erupting after each unexpected result. The energy of such events doesn’t just inspire – it converts into real traffic and revenue for those ready to catch it.

But the 2025 season was just a warm-up.

This year has begun – and it promises to be a turning point. The 2026 FIBA ​​Women’s Basketball World Cup is transforming the planet into a single arena: qualifying matches are underway now in Asia, Europe, North and South America, and Africa. Each region has its own drama, its favorites, its underdogs, all vying for the World Cup. These games aren’t just watched by fans – the entire market is following.

The waves of traffic brought by such events don’t wait. They come and go. Victory goes to those who position themselves early.

The next wave won’t wait. 1xPartners is for those who get in early. Tools, analytics, and live support help turn every peak into a result. The optimal entry point is now, while the qualifiers are still underway!