25th March 2026 – QTech Games, the leading game aggregator for all emerging markets, has announced the rollout of a multi-sportsbook strategy across a landmark 2026 sporting calendar, headed by the FIFA World Cup football, which will prove a huge acquisition and retention driver for its clients across emerging markets in Africa and Latin American where football is king.

This rollout of several sports-betting platform integrations is spearheaded this week by Song88, a rising-star sportsbook which is taking the Far East by storm with a wide variety of sports and engaging markets available both pre-play and in-play.

The proposed series of highly flexible sportsbook options signals QTech’s strategic expansion and consolidation in exciting new markets where the cross-sell opportunities between sports betting and igaming remain largely untapped.

For its part, Song88 has quickly become a very popular sportsbook, having been initially developed for the proclivities and demands of customers in emerging markets. This breakthrough sportsbook runs off the latest pricing models and data feeds – allowing users to enjoy sophisticated and reactive in-play odds up to the last second of a game, with competitive pricing on all sports. This service has arrived in perfect time for next year’s spectacular sporting schedule – including the FIFA World Cup, NBA basketball and ATP Tennis – and can also be tailored to local markets and more niche sports.

Philip Doftvik, QTech Games’ CEO, said: “We’re excited to finally be able to offer a sportsbook in our product portfolio. It will support our continued growth and we are really looking forward to finally being able to deliver to clients who have long been keen to take the sports-betting component from us. It’s a natural step for us as a pioneering aggregator across emerging markets to be able to offer more in the value chain, and this localised versatility will give our partners a competitive edge. We are also very happy to partner up with Song88 with their strong product and talented team.

“To which end, over the coming months, we will reveal a roster of several other renowned sportsbooks, handpicked by QTech in order to allow our clients to choose and refine what is most suitable for them. A handful of suppliers with complementary strengths is the perfect model for optionality and flexibility on a worldwide stage, since every operator will have their own USPs, local market adaptions, or specific managed trading requirements. And the timing couldn’t be better with the World Cup coming up fast!”

Magnus Karlsson, CEO at Song88, added: “Song88’s is fast-becoming a favourite among new sportsbooks, having been developed from the ground up with local customers in mind. Now, with QTech’s expert stewardship and reach, we can take it to more territories across global emerging markets, especially given next year’s spectacular sporting schedule which revolves around massive events in football, basketball, baseball and tennis – all key trading competencies at Song88.”