World’s first-ever virtual Champions Day race at the iconic Ascot Racecourse

ASCOT, UK (19 OCTOBER 2024) – Owners Club, the ground breaking mobile horse racing game, made history today by hosting the world’s first-ever virtual Champions Day race at the iconic Ascot Racecourse.

Over 10,000 players from across the UK entered the high-stakes competition, with 600 qualifying for the tournament, 60 advancing to the finals, and the top 12 taking center stage in a thrilling live race.

The final showdown was broadcast live on all screens across Ascot, delivering an electrifying experience for attendees, as the virtual race was called by legendary announcer Mike X, whose iconic voice brought the action to life for the on-site audience and viewers worldwide. Players and spectators alike were captivated as In Her Majesty’s Service, the winning virtual horse, and its owner, Vermdrago, were crowned champions of this unprecedented event.

The virtual race was powered by Owners Club’s cutting-edge AI and Web3 technology, which has been revolutionizing the world of competitive horse racing gaming since its soft launch in the UK in August 2024. Each horse in the game boasts unique genetics, breeding traits, and training capabilities that simulate real-world racing dynamics, allowing players to train, breed, and race their own thoroughbred virtual horses in a fully immersive experience.

Owners Club CEO Jonathan Strause commented, “The success of our virtual Champions Day race at Ascot marks a pivotal moment for both horse racing and gaming. This event proves that we can merge traditional sports with modern technology to create engaging, competitive experiences that attract new audiences while preserving the excitement and prestige of the sport.”

Owners Club Virtual QIPCO Champions Day Champions

Champion Stakes

Winning Horse: HerMajestysService

Owner: Vermdragon

Long Distance

Winning Horse: Newfie Queen

Owner: Metabon6896

Sprint

Winning Horse: Fury

Owner: Phil

Fillies and Mares

Winning Horse: bojack

Owner: walter lopez

Queen Elizabeth II Cup

Winning Horse: Mad Max

Owner: Criptoharrier

The race culminated in a spectacular display of virtual skill and strategy. AI-powered simulations accounted for various factors such as horse health, jockey decisions, and environmental conditions, making it as unpredictable and exhilarating as any real-world race.

Owners Club continues innovating the gaming landscape, allowing players to experience the thrill of horse ownership and racing like never before. To join the action and download the app, visit the App Store or Google Play Store. Available exclusively in the UK.

About Owners Club

Owners Club is a one-of-a-kind mobile horse racing game that merges competitive player-versus-player gameplay with true AI-powered horse ownership. Players can breed, train, and race their horses, each with unique genetics and traits, creating dynasties within the game’s ecosystem. Owners Club has rapidly built a community of over 10,000 active players since its launch in August 2024, redefining horse racing for a new generation.