BetMGM LLC (“BetMGM”), one of the leading sports betting and iGaming operators across North America, jointly owned by Entain plc (LSE: ENT) (“Entain”) and MGM Resorts International (NYSE: MGM) (“MGM Resorts”) is today providing an update on performance and outlook for 2023.
BetMGM finished FY 2022 with a strong financial performance
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- Net revenue from operations of $1.44 billion, ahead of prior guidance of over $1.3 billion
- Same-state growth in net revenue from digital operations of 51%
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- EBITDA loss of approximately $440 million, in line with prior guidance2
- Financial outperformance driven by:
- Higher gross gaming margins resulting from improved customer experience and other product improvements
- Same state CPAs reduced by 21% year-over-year due to data-focused marketing strategy and increased scale
- Improved approach to player bonusing delivered by our data science team
- BetMGM has established itself as a leading sports betting and iGaming operator in North America
- Top 3 operator in the U.S. for sports betting and iGaming
- Continued market leadership in iGaming with approximately 30% market share3
- Online sports betting market share of 13%, with 20% share in markets where BetMGM was live on day one3
- Our Q4 2022 online sports net revenue margin has doubled versus Q4 2021 as we continue to optimize our bonus environment
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- Live in 25 jurisdictions with access to approximately 45% of the adult population in the United States as well as now operating in Ontario, Canada4
- Expanded online footprint in 2022 with launches in six new markets: New York, Louisiana, Illinois, Ontario, Kansas, and Maryland
- Opened four new retail sportsbooks: Nationals Park in Washington, DC, Casino del Mar in Puerto Rico, The Cosmopolitan in Las Vegas, and at State Farm Stadium, the first retail sportsbook at an NFL stadium and home of the 2023 Super Bowl
- Launched in Ohio on January 1, 2023, with online sports betting and two retail sportsbooks at MGM Northfield Park and at the Reds’ Great American Ball Park.
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- Furthered our commitment to industry leadership in promoting player safety and responsible gaming
- Created the first industry-led online responsible gaming standards in collaboration with a coalition of other online gaming operators
- Increased funding for gaming research, joined the National Council on Problem Gambling and prioritized customer service across all facets of our business
- Implemented the award-winning responsible gaming program, GameSense, companywide
- Committed to continuously expanding our product tools to proactively monitor customers and curate messaging to ensure safe and responsible play
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- Winner of several industry awards including: Casino Operator of the Year by EGR North America; Casino Operator of the Year at SBC Awards North America; Online Casino of the Year by the American Gambling Awards; and identified as one of the Best Workplaces in New York by Fortune
- BetMGM is well positioned to achieve net revenue from operations of between $1.8 and $2 billion in FY 2023 and be EBITDA positive in the second Half of 2023
- Wholly supportive of BetMGM’s stellar performance and with confidence in management’s plan, Entain and MGM Resorts expect to invest a combined additional $150 million in FY 2023
- This brings the total combined investment to build the company in less than 5 years to approximately $1.25 billion
Adam Greenblatt, CEO of BetMGM, commented:
“The talented team at BetMGM continues to execute our plan with purpose, passion, and discipline. 2022 was a year in which we delivered against many key strategic initiatives and achieved several company milestones, including exceeding our financial targets, launching a redesigned BetMGM mobile app and furthering our commitment to Responsible Gambling. With continued and unwavering support from our shareholders, we look to 2023 confident in achieving further key milestones, including $1.8 to $2 billion in net revenue from operations and being EBITDA positive in the Second Half of 2023.”