Oddschecker Named Official Betting Technology Partner of The Jockey Club

London, Tuesday, 11th February 2025 – The Jockey Club has announced a new partnership with oddschecker, which sees the UK’s leading betting comparison service and FairPlay Sports Media brand named as its Official Betting Technology Partner.

This partnership will see oddschecker providing odds, betting journeys, and exclusive offers across The Jockey Club’s digital platforms, including the newly transformed app and web pages, further enhancing the customer experience for racing fans.

As part of the arrangement, oddschecker will play a significant role in race sponsorships across several Jockey Club venues, beginning with Grand National Trial Day at Haydock Park on Saturday 15th February.

Oddschecker will also partner The Sefton Novices’ Hurdle on Ladies’ Day at the Randox Grand National Festival before partnering contests at The Betfred Guineas Festival at Newmarket, as well as Haydock Park, Exeter, Cheltenham, and Sandown Park.

In addition to race sponsorships, oddschecker will be the sponsor of The Racing Room for all four days of the 2025 Cheltenham Festival, providing an exciting and immersive experience for guests.

Richard Gale, Chief Revenue Officer FairPlay Sports Media, said: “The Jockey Club is renowned for hosting some of the biggest showcases in UK racing, and with a bumper fixture list kicking off at the Grand National Trial Day, we’re confident this will be a strong partnership for both parties.

“Whatever the sport, we want to give fans and bettors the most exciting and profitable sporting experiences possible, and by combining sponsorship with our technology placements – in the form of odds and offers – on The Jockey Club’s app and site, this partnership will enhance both its digital users and racegoers experiences.”

Dan Glavin, Head of Bookmaker Partnerships at The Jockey Club, added: “We are delighted to partner with oddschecker, a brand that shares our commitment to providing the best possible experience for racing fans.

“This collaboration will see oddschecker’s trusted odds and offers enhance our customers’ enjoyment of racing across some of the biggest events of the year and we’re looking forward to working alongside them.”

About FairPlay Sports Media

FairPlay Sports Media, a Bruin Capital business and formerly known as Oddschecker Global Media, is the foremost tech-led sports media network with a mission of levelling the playing field for sports bettors, in turn deriving more engaged, qualified customers to operator, media and distribution partners.

The group’s brands, including oddschecker, Whoscored.com, and SuperScommesse (Italy), leverage a common set of innovative, proprietary BetTech tools, which help accelerate community growth, heighten customer engagement, and ensure full lifetime value is delivered across its network.

With offices in London, the US, and around Europe, its global team of 250+ employees manage millions of daily price comparisons executed by its 600,000+ daily active users in various regulated territories worldwide.

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